Intuition Basics

goal setting high bar

Is the Bar too High?

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When it comes to goal-setting, it’s easy to assume that bigger is always better, and that more is always… more. Our pride can rear its head with the notion that there’s no such thing as a bar that’s too high to set for your business goals or life goals. Right?


As a business leader, you have to be willing to sense when a goal is too far out of reach. It can actually hurt company morale and motivation if it’s not grounded in something credible. Leadership depends on having one foot on the ground while raising another into new territory.

An Ungrounded Target

I once worked with a business owner whose business earned $300K in sales over the year. When he sat down to write out his goals for the following year, he put down a new target of $5 billion. While I admired his ambition and drive, I knew that part of my job was to get his leadership and goals grounded in reality.

When I asked him where he got that number from, he simply said that this is the number that came to him and that he thought it was possible. He subscribed to the belief that you can manifest your reality if you really believe in it.

I reframed the conversation around why would he put this level of pressure on himself and his team. Instead, start with a scalable goal. A healthy challenge that inspires others to perform—but not one that is so unreachable that people don’t take it seriously. He felt relief hearing this. He realized he had to find a number he was more connected to—and not a goal that he came up with out of thin air.

Intuition Connects You to Your Goal

How often have we all picked a random target, something that got stuck in our head for whatever reason? In an era of “hustle” and “crush it,” it can be easy to set the bar too high. But this only happens if you abandon your deeper connection to your goals.

It’s crucial to ask yourself why a goal is important for you and whether it aligns with your highest values.

In other words, if your goals are truly grounded to the core of your values and purpose, that’s a business you can literally get behind!

If you want guidance in bringing your leadership team’s collective intuition and intelligence into your strategy and planning for superior decision-making, stay tuned for the next blog post, or reach out to us at


Decisive Intuition is available where books are sold on March 1, 2019. Pre-order your copy now on Amazon!

“Snyder shows you not only why building intuitive skills for your leaders and teams are critical for innovation and success, he actually shows you how to do it. This practical and inspiring book will transform your company culture and keep you a step ahead of the marketplace.”

Marshall GoldsmithNew York Times #1 bestselling author, Triggers


intuition comfort zone goal setting

Beyond Your Comfort Zone

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Neale Donald Walsh famously said, “Life begins at the end of your comfort zone.” If we are always comfortable and doing what’s familiar, then we are not challenging ourselves. We are not growing. We stay in a comfortable, predictable, and stagnant existence.

If you look around at your friends and colleagues, chances are you will see a spectrum of some people who are just trying to ‘get by’ and follow the routine that they know. You will also see others who listen to the beat of a different drum and lean into challenges and new opportunities that stretch them, make them uncomfortable, yet alive.

Comfort AND Growth

In fact, you most likely can see these two polarities at play in your own life: the need to be comfortable and the need to grow. And there is a time and place for both. Yet more often than not, I find that choosing growth is the more fulfilling path.

  • What does life feel like when you are just counting the days to the weekend or the next holiday or vacation?

  • What is it like when you wake up each morning and feel gratitude for making the most out of the day ahead?  

  • Which one of these realities is most true right now?

The great thing about listening to your intuition is that this immediately pulls you out of your comfort zone and into uncharted territory. Listening to your inner guidance provides insights from a different angle. This is literally where the term ‘outside-the-box thinking’ comes from.

Expertise On ‘Pause’

When you are setting goals and planning for your future, sometimes you have to be willing to suspend what you know. And this is one of the hardest things for leaders to do. Putting your expertise on ‘pause’ and opening up to all of the possibilities of this moment is rarely modeled in the boardrooms and team meetings around the globe.

If you or another leader is exemplifying this, you are receiving a valuable gift and a reminder of how to stay fresh and alive in your life, and cultivate a growth mindset for your teams.

One of our passions at Invisible Edge is helping leadership teams and creatives identify and unlock an unproductive mindset and move toward one of growth and possibility. If you have a sense that it’s time for a different conversation than the one you’ve been having, reach out to us at and let’s talk.


Decisive Intuition is available where books are sold on March 1, 2019. Pre-order your copy now on Amazon!

“Snyder shows you not only why building intuitive skills for your leaders and teams are critical for innovation and success, he actually shows you how to do it. This practical and inspiring book will transform your company culture and keep you a step ahead of the marketplace.”

Marshall GoldsmithNew York Times #1 bestselling author, Triggers


For Aligned Goal Setting, Work from the Inside Out

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Goal-setting is one of the most talked about topics this time of year. There are hundreds of thousands of articles and books right now on how to set goals, how to break them down into simple action steps, how to build-in accountability and follow-through, how to dream big, create your best life, etc.

And while all of that is helpful and relevant, one question that often gets missed is: what is the source of your goals?


Are there YouTube celebrities that you follow that influence the type of goals you set? Do you compare yourself to others in your life or your own past performance, committing to double last year’s output with no better reason than doubling last year’s output?

When I make goals from this place (and I have), it feels very ‘outside-in.’ I get inspired for a couple of weeks, but I am never fully behind my declarations when they come from someone or somewhere else, or from a target that I’m not connected to in a meaningful way.


When you allow your intuition to play an important role in your goal setting process, you’re more likely to feel a sense of alignment and purpose as you’re working to achieve those goals.

Here are a few questions you can ask yourself:

  • Are you making time and space to listen to your inner guidanceyour intuitive signals and cuesto figure out what really inspires you?
  • When you get really honest with yourself,  where do you want to be a year from now?
  • Why? What really motivates you about that goal?
  • As you reflect on what goals are most important at this stage of your business and your life, are you aware of your feelings?

If there’s something you really want, there will often be a healthy dose of fear, or at least the feeling that the stakes are high.

My experience is that my intuition, or deeper guidance, is always trying to connect the dots in the background. It is always leading me toward my most fulfilling life. I’ve learned to trust this voice and this feeling over time, mainly through experiencing consequences when I don’t listen.

For me, the challenging part is slowing down and making time to listen. In today’s cult-of-busyness world, it’s easy to get caught up and forget to breathe and reflect.

Secondly, when I get hunches that feel right but don’t fit the picture I had in mind, it can be tough to have the courage to follow through on the “inside intel” that I’m getting.

When I act on my intuitive signals, it serves me in incredible ways. There’s a deeper thread in my life that guides me to my next areas of growthif I have the courage to slow down, listen, trust, and act.

Checking in right now, what am I hearing?

Put down the technology and go internal.

intuitive decision making workshop2019 will require a lot of extroversion, with the launch of Decisive Intuition, going on tour, and continuing to teach, coach, and train new audiences about the value of developing intuitive intelligence in the workplace.

So to wind up 2018 and into the new year, I’ll be spending some quiet time on a solo retreat. I am looking forward to unplugging from technology and going within. Nature and inner nature are calling, and I am curious to discover what wants to happen next, by listening to what’s happening right now.


Are you making time to unplug in your own way, get quiet and still, and listen to what wants to be created in your 2019? Leave your comments below! I’m curious to hear what you discover!

Here’s to a great start to your 2019!


Decisive Intuition is available where books are sold on March 1, 2019. Pre-order your copy now on Amazon!

“Snyder shows you not only why building intuitive skills for your leaders and teams are critical for innovation and success, he actually shows you how to do it. This practical and inspiring book will transform your company culture and keep you a step ahead of the marketplace.”

Marshall GoldsmithNew York Times #1 bestselling author, Triggers


Maintaining Your Invisible Edge

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Listening to your intuition helps you build and maintain your invisible edge in two different ways: it allows you a clearer picture of what’s happening in real-time in your environment, and it gives you clues looking into the future.

Real-Time Read Out

  • Better understand the unspoken, underlying needs of your customer
  • Detect when something feels “off” in your work space
  • Sense when a sales pitch is going flat and you are losing your audience
  • Act on a signal when something doesn’t look right on a spreadsheet or data set
  • Get the most out of each team member and detect early warning signs of disengagement
  • And much more…

Anticipating the Future

  • Lead in your industry
  • Stay a step ahead of the marketplace as you intuit trends
  • Improve forecasting tools
  • Create better strategy
  • Build better products and services
  • Continue to exceed customer expectations
  • And much more…

These are some of the outcomes that we help our clients achieve. You can gain an advantage when you promote intuitive intelligence in your company culture for smarter and more effective decision making.

If you want to learn more about how we do this, check out our Services page or email us. We look forward to helping you find your invisible edge.


Intuition University

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As Three Hats makes the transition to Invisible Edge™, we are moving from general business development to focusing on how to build intuitive intelligence for greater decision making, leadership, and innovation.

We are specializing in the corporate sector as well as entrepreneurs and startups.

And while we never set out to create an online university, the best part of tuning into one’s intuition is making space for innovative ideas that don’t seem to follow a linear path in the moment. This is what is meant by “outside-the-box thinking” and we realize how critical this is for innovation and growth.

If you don’t evolve and innovate, you become stagnant and irrelevant. If you do an honest assessment of yourselves or your competition, you will see various stages of growth and complacency, and results that match.

What’s become more clear in the business space is that HR leaders are recognizing the convenience and value of distance learning. So we heard the feedback and have developed the first online Intuitive Training for the business space at Intuition University.

It is both practical and implementable as you will be guided and challenged to develop and apply your own intuitive skills and that of your team, for greater engagement, productivity, and innovation.

Intuition University will be up and running by year’s end. For a preview of what’s to come, check out our Welcome Video!

And stay-tuned for next week’s public launch of our new website at Invisible Edge™!

Thanks for being with us on this journey and reach out at if you have any questions about developing the intuitive skills of your leaders and teams for greater decision making and innovation.

Lastly, if you haven’t pre-ordered your own copy of Decisive Intuition on Amazon, now’s your chance!

Best Regards,


intuitive intelligence

What is Intuitive Intelligence?

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23 years ago, Daniel Goleman’s book, Emotional Intelligence came out on shelves, and revolutionized the business world.

While at first there was resistance to developing ‘soft skills,’ cultivating emotional intelligence on your team is now seen as a no-brainer as it results in greater engagement, productivity, and success in relationships across your business.

There is a new wave of intelligence that’s rising that involves developing our refined skills as leaders, managers, and effective communicators. And this next wave is called intuitive intelligence.

Intuitive intelligence is the ability to access our subconscious mind for faster and more integrated decision making.

Businesses that harness intuition have an invisible edge over those that don’t. The challenge is in guiding staff to use their intuition in a way that’s relevant to your business.

Fifteen years of working with leaders across every industry have shown me that those who rely on intuition to inform their decision making are exceptional at cultivating a culture of adaptiveness and agility.

The result? Innovation thrives. Creativity blossoms. Teams readily overcome challenges that might otherwise leave them fumbling.

Check out this video to learn more about Intuitive Intelligence and how you and your team benefit from developing this skill in your company culture.

PS – If you haven’t pre-ordered your own copy of Decisive Intuition on Amazon, where I go into far greater detail on how to develop your intuitive intelligence, now’s your chance!

The Invisible Edge

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As mentioned in last week’s blog, we are transitioning Three Hats into a whole new business venture that is focusing on developing Intuitive Intelligence for leaders and teams.

This transition of this new direction and inspired purpose dawned on me in writing the last chapter of my book, Decisive Intuition.

What got clear is that I’m inspired to help people gain the confidence to listen to, trust, and act on their inner guidance in their business and in their lives. I know for myself the benefits of when I make decisions from this place, and the consequences of when I don’t.

A Deeper Source

We all have access to a deeper source of intelligence that we often ignore or disregard throughout the day. Especially when we feel stress, pressure, or are overly-influenced by the data and analytics outside of us, or the louder voices in the room.

You know what I’m talking about. Those moments when you look back and you knew that you should have listened to that feeling or message that you received — and disregarded. In fact you might still be kicking yourself for it.

Well, what if you can learn to identify your intuitive signals and cues earlier on and include them in your decision-making process for more creativity, innovation, and impact?

That’s what our new company, Invisible Edge™ is about.

In the next few weeks, we’ll be unveiling our new website and some of the new services and programs that give companies and organizations an invisible edge over their competition, as they learn to integrate their inner wisdom with the best of their data and analytics.

Excited to share this unfolding journey with you!

Intuition on the Road: Not too tight, not too loose

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 Via  Instagram :

Via Instagram : “Today’s walk: Cirque de Gavarnie. One thing that I love about trekking is all the new ideas that come to me.” 

I just returned from a month #intuitionontheroad through the French Pyrenees and Basque Country. The point of the journey, besides experiencing the beauty of what this part of France has to offer, was really about coming into a deeper alignment with my own inner compass when it comes to decision making. This is pertinent for me as I’m writing and teaching about this most important relationship that we all have access to: our intuition. 

One of the biggest lessons that I’ve been learning about in working with my inner compass, is finding the middle path between not forcing anything, yet not just waiting for life to show me a sign. 

Too Tight

One of my challenges is that I can get a strong intuition about something, and then hold onto it as ‘truth,’ too tightly. The problem with this is that we are constantly receiving new data all around us, all the time. The moment is changing all the time and informing us with new data. What felt right two weeks ago might not be current today. A concern with hiring a new staff member might feel very different a week from now. This is why it’s so important to not get stuck in our mindsets of what ‘should’ happen or what ‘ought’ to happen when it comes to using your gut instincts in decision making. 

Intuition is about being open to receiving data in the moment. In real time. When you are dwelling on the past or imagining the future, you are not present with what is happening right now in the middle of your sales conversation, boardroom meeting, project plan, or how you think ‘things should be.’ This frustrates the mind as the mind wants something solid, predictable, and consistent. Yet as we all know, life and relationships don’t fall so easily inside a predictable spreadsheet or formula. Instead, when we listen to our inner compass in each moment when contemplating a decision, we have a more immediate relationship with our environment, which gives us a distinct advantage in terms of innovation. 

Too Loose

The other side of the spectrum are the times when you might be waiting for a sign, and not actually take an action step forward in your business or your life. This can look like analysis paralysis as you might be ‘waiting for a signal’ outside of you if you should invest more money in your business, take a risk with hiring a new marketing agency, or put more resources toward a new product. 

You can be in a holding pattern as you wait for some magical, intuitive sign to appear out of the heavens, meanwhile missing the opportunities that are in-front of you. Sometimes you need to jump in the water first, to learn that you can swim. 

Finding the Middle Road

The key, I’ve been learning, is being able to have enough discipline to check-in with yourself, listen to what your inner guidance is picking up on in a given situation, and not just going with what your logical mind thinks. And at the same time, also letting go of needing to force any outcome based on what you sensed. It’s about continuing to listen to the conversation within, as you let this inform the ones without.

How do you balance your inner knowing with not holding onto it too tightly? 

For more information on how to train and develop your intuitive skills to improve your leadership, management, and sales results, contact us at

intuition in business decision making

The Value of Intuition in a Business Context

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The following post was written by Guest Blogger, Andrea Mackenzie.

Making split-second decisions seems rather counterintuitive in the context of running a business, where top management are often handed all kinds of pertinent data which they can carefully peruse in order to make informed decisions — generally with the benefit of time. Such is not always the case, however, as business leaders are routinely put on the spot, often facing that unenviable task of having to make a decision right then and there.

For instance, former Boeing CEO Bill Allen wagered the company’s future on a vision, and the end-result validated his initial belief. His gutsy move not only transformed Boeing itself, but also signalled the birth of the billion-dollar civil aviation industry. More recently, pharmacy worker Matthew Stillone made a split-second decision to quit his job and pursue a business. Said business would turn out to be Protein Supplies Australia, which has become a multimillion venture, according to Business News Australia.

The takeaway here is that making split-second decisions is actually commonplace in business, especially among members of top management. It is thus imperative that owners and company heads stay level-headed when placed in such challenging moments. Then again, that is easier said than done. With that in mind, here are some secrets to staying unflappable even with a make-or-break decision looming:

Value Your Time

Instead of ruining the immediacy of the decision-making situation, view it in a more positive light. Think about how valuable your time is, and how agonizing over one solitary decision will take up much of it. It should be noted, too, that the thought given to making a decision is far more important than the time allotted for the entire process.

Think Long Term

Focusing on the long-term goals is a good way to streamline the decision-making process. More importantly, those long-term goals can be used as a blueprint in as far as gauging the possible outcomes — both positive and negative — of the decision that will be made. One of the biggest challenges to making fast but sensible decisions is having too many criteria as a decision-maker will tend to assess each one, thus taking much time in the process. What happens often, therefore, is that dreaded paralysis by analysis wherein more time is spent thinking rather than doing. In this regard, a business owner can factor in the company’s bottom line and employee engagement when deciding on a salary increase. Department managers, meanwhile, can green light a business process if it will improve something vital within the company, like inter-department communication, for instance.

Don’t Dwell on Failure

Any decision brings forth the possibility of failure, and given this fact, business leaders ought to bear in mind that failure can be reframed as an opportunity to grow. As we explained in part ‘4 of Embracing My Failures: Fail Fast’, “Growth happens at the intersection of challenge and support,” with the right mix of both serving as fuel to overcome hurdles, like failures brought about by a particular decision. To this end, business leaders are encouraged by Menlo Coaching to write about these setbacks. This should be done as truthfully as possible, though, and without washing hands and minimizing faults. By doing so, objective self-reflection will be made possible, and personal growth will follow. For example, a manager who signs off on a project that turns disastrous must take note of everything, including the problems encountered and the faults of everyone, including his, most especially. He should then evaluate his notes and identify actionable solutions, so when something similar comes up, he and his team will be better prepared.

Go With Your Gut

Inc. Magazine advises company heads to go with their gut, as trusting instincts often pays off. But there is a caveat: It should be done with the benefit of relevant information. Besides, business leaders are leaders for a reason, as they are presumed to be equipped with the necessary knowledge and wisdom to make tough decisions even on the fly.

Indeed, making split-second decisions is an undeniable part of life, especially in business. But members of top management need not fret when faced with such tough moments; instead, they should stay level-headed by valuing their time, thinking of long-term goals, looking at failure as fuel for improvement, and going with their gut.

Intuition on the Road

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Here at Three Hats, we focus on helping you build and scale your business so that you can have consistent results and a company culture you are proud of. We also specialize in training leaders and teams to become more intuitive, resulting in more powerful decision making, innovation, and leadership.

One of the hardest parts of listening to, trusting, and acting on your intuition is discerning the thoughts and voices in your head from the deeper intuitive intelligence in your body and subconscious. 

That means if we are going to train it, we need to walk our talk. 

The Experiment

For the month of June, I’m embarking on a road trip through the southwest region of France – which is made up of Pyrenees mountains, wine country, the Atlantic Ocean and sleepy surf towns – and let my own intuition do the leading. That means not making reservations in advance and truly listening each hour and each day, to where I feel guided towards. Whether that’s engaging with people, seeing if a hotel or Airbnb has vacancy, or if I want to stay in a certain location longer or pack up and move on, the month is dedicated to listening to my inner compass in everyday life when it comes to decision making. 

While this may sound romantic, is scares the sh&* out of the part of me that likes to have control and plan everything out. I find when I integrate the opposite polarities of discipline and surrender, there’s a deeper flow that my intuition naturally taps into. 

The discipline is about making time for and tuning into my inner compass, and taking action on the information I receive. The surrender is about my mind letting go that it always knows best and that I need to always control my circumstances. Flow is what happens when we each have a right balance between engaging in the process and letting go of the outcome. 

As leaders and managers, we are being asked to refine our own intuitive intelligence in order to be more adaptive, agile, and responsive in the changing times. We are needing to read-out the signals in our environment to best motivate our teams, stay ahead of the marketplace, anticipate around corners, and get to the bottom of what our clients need and want. 

Listening to our inner compass is essential in decision making, and provides an invisible edge over those that don’t. 

I’ll be sharing lessons learned from the road on my Facebook Live page. I’ll also share a written summary at the very end of the month. I hope that this can be an inspiration and an invitation to tune in more deeply to your inner compass throughout the day.

Thanks for following along and stay tuned for more! Feel free to contact us at if you want develop intuitive decision making for your leaders, managers, and sales team.